The Schmidt/Jobs War continues & it's Google's turn to be on the attack

Google I/O is on right now, and Eric Schmidt isn't letting Steve Jobs steal all the headlines when it comes to trashing old friends. Google made 3 major announcements that will compete directly with Apple:

In my opinion, it's great to see this competition as both companies are getting scarily huge and are dominating more and more of our daily lives. However, a lot of this is just a childish pissing match between two ego-driven CEOs. My hope is that this battle ends up being productive and will also allow for smaller players to come up and compete with some innovative products. For example, it would be great to see Apple stop giving lip-service to "open" and allow more openness within the iPhone & iPad OS. It probably won't go that way but one can dream.

Here's what Google TV looks like: